Survivors comes to Bakersfield

BAKERSFIELD, CALIF. - The Foundation for Biomedical Research (FBR) has launched a billboard campaign in the Bakersfield area. The signage, which includes three dozen billboards scheduled to run for the next couple of weeks, features the tagline "Animal research saves animals, too" and is part of the innovative Survivors campaign developed by FBR to promote the vital role that biomedical research plays in advancing veterinary health. FBR plans to launch similar billboard and bus board campaigns in cities nationwide in the coming months.

Updated April 13, 2004